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[SLIDESHARE] Apply these 3 e-commerce principles to optimize your hotel website
If hotels want to secure more direct bookings, they’ll need to start seeing their hotel website as an e-commerce site, not just any old marketing tool. That means embracing the key principles that drive conversion on a site: user experience, conversion triggers, and the travelers’ booking journey. Read more about these 3 principles in our Slideshare below.
To learn more, read our original article: Applying e-commerce principles to hotel websites.
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Great blog! Optimising websites to help hotel business grow is fascinating. I recently stayed at a Luxury Hotel in Birmingham called The Park Regis which is incredible. http://www.parkregisbirmingham.co.uk/