Latest Articles by Nate Lane, Author at Pegasus

Nate Lane

Nate Lane is a senior global director of business development, product development, and agency operations with 10+ years of experience driving growth and innovation as an "intrapreneur." He's an avid mountain biker, a coffee and craft beer enthusiast, and a proud family man. Contact him at nate.lane@pegs.com.

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How hotels can be up in a down market

How hotels can stay up in a down market

Paid search advertising attribution

Paid search attribution models: Is your hotel doing it wrong, and paying for it?

social media check-in for hotels

Social media check-in for hotels

Selecting photos for hotel website

5 photo selection lessons hotels can apply to boost guest engagement

Conversion Optimization OTAs and hotels

Using OTA conversion best practices to improve hotel direct bookings

Designing a website that matches your hotel brand

Hotel websites on Wordpress

Should I build my hotel website on WordPress?

Responsive website design for hotels

Mobile growth and the importance of responsive web design for hotels

How to update photos on Google Business Listing

Guide to updating your hotel’s Google Business Listing photos