Cendyn and Pegasus have merged. To learn more about this exciting news and how Cendyn can help you drive direct bookings, enhance brand loyalty and drive profitability visit cendyn.com.

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Dean Ismael

Dean Ismael

Dean has over 20 years’ experience in the hospitality industry spanning multiple data leadership positions at Hilton International and Pegasus. Currently as Vice President, Business Intelligence and Analytics, Dean oversees the design, development and management of the BI program that delivers innovative solutions to chains, groups and hotels of all sizes to analyse and act on data driven insights to improve revenue performance and profitability.