Blog
The latest in marketing and distribution trends for hoteliers
Become an expert hotel marketer with our free resources.
Featured Articles
The Volatile Travel Landscape Makes Agile Technology More Important Than Ever
Seeing the Post-Pandemic Travel Landscape as an Opportunity for Hotels to ‘Be Direct’
Google is eliminating third-party cookies — what does that mean for your hotel’s digital marketing?
The Latest
The Volatile Travel Landscape Makes Agile Technology More Important Than Ever
More than a year after the fact, it’s still stunning to look back at the performance figures across the travel […]
Fixing the Fragmented Direct Funnel
Traveler habits are changing post-pandemic, and the direct channel is retaking center stage in the relationship between hotel and guest. […]
Seeing the Post-Pandemic Travel Landscape as an Opportunity for Hotels to ‘Be Direct’
More than any time in the last decade, travel consumer purchasing habits are up for grabs. In New York City, […]
Key indicators to watch in the U.S. hotel recovery in 2021
For the travel industry, 2020 ended simultaneously on positive and negative notes. While the news of approved COVID-19 vaccines helped […]
How would you feel if a recent guest wrote a positive review about their hotel stay and raved about the […]
A Primer on Hotel Sustainability Certification
Research done in the past years on the attitude of travellers and tourists (e.g. by Booking.com) have shown that there […]
Google is eliminating third-party cookies — what does that mean for your hotel’s digital marketing?
Earlier this year, Google announced it would phase out third-party cookies from its Chrome browser over the next two years. […]
The future of the CRS: Digital marketing connectivity and open APIs
This article originally appeared in HOTEL Yearbook Technology 2020 and has been recently updated. Click here to access all the articles […]
Evolution of Business Travel: Adjusting your corporate travel strategy for recovery
The following article is a summary of best practices and tips from our recent webinar, The Evolution of Business Travel. […]
